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Hotel Shocard Broadway Times Square

206 West 41th Street | New York City, NEW YORK 10036, US
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Hotel Shocard Broadway Times Square - image 1
Highlights
Front desk [24-hour]
Great for activities
Located in heart of New York City
Excellent room comfort & quality
Most popular facilities
24-Hour Front Desk
Free Wi-Fi
Air Conditioning
Family Rooms

Hotel Shocard Broadway Times Square - New York City

Set in New York's vibrant Garment District, just steps from the focal Times Square, Hotel Shocard Broadway, Times Square is a modern facility with a retro flair. Free Wi-Fi is available in every room and features include a trendy bar. Guest rooms at Hotel Shocard are equipped with a laptop safe.

Furnishings include a work desk and the private bathrooms come with hairdryer. All American cuisine is served at the on-site restaurant along with signature cocktails later in the evenings. Hotel Shocard is within a short walk of the Radio City Music Hall, Rockefeller Center and the Empire State Building.

Adjacent Times Square Metro Station gives direct access to most of the other landmarks of the Big Apple.

Rooms Types
Standard Double Room room in Hotel Shocard Broadway Times Square
Room Details
Standard Double Room
1 double bed 13.01m² Type: Double
Bathtub Pay-per-view channels Telephone Fax Hairdryer Wake-up service/Alarm clock Hot tub Kitchenette Refrigerator DVD player Microwave Extra long beds (> 6.5 ft) Walk-in closet Towels/Sheets (extra fee) Sauna Private pool Stovetop Toaster Game console - PS3 Pool view Additional bathroom Fold-up bed Adapted bath Roll-in shower Infinity Pool Bottle of water Toothbrush Streaming service (like Netflix) Fire extinguisher Open-air bath Tatami (traditional Japanese flooring) Carbon monoxide detector Complimentary afternoon snacks and drinks in the executive lounge Free gym access Complimentary access to conference room/business areas Access to private pool

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Queen Room room in Hotel Shocard Broadway Times Square
Room Details
Queen Room
1 large double bed 13.94m² Type: Double
Bathtub Pay-per-view channels Telephone Fax Hairdryer Wake-up service/Alarm clock Hot tub Kitchenette Refrigerator Desk Shared bathroom DVD player Microwave Extra long beds (> 6.5 ft) Walk-in closet Towels/Sheets (extra fee) Sauna Private pool Stovetop Toaster Game console - PS3 Pool view Additional bathroom Fold-up bed Adapted bath Roll-in shower Infinity Pool Bottle of water Toothbrush Streaming service (like Netflix) Fire extinguisher Open-air bath Tatami (traditional Japanese flooring) Carbon monoxide detector Complimentary afternoon snacks and drinks in the executive lounge Free gym access Complimentary access to conference room/business areas Access to private pool

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King Room room in Hotel Shocard Broadway Times Square
Room Details
King Room
1 extra-large double bed 14.86m² Type: Double
Bathtub Pay-per-view channels Telephone Fax Hairdryer Wake-up service/Alarm clock Hot tub Kitchenette Refrigerator Desk Shared bathroom Free toiletries DVD player Microwave Extra long beds (> 6.5 ft) Walk-in closet Towels/Sheets (extra fee) Sauna Private pool Stovetop Toaster Game console - PS3 Pool view Additional bathroom Fold-up bed Adapted bath Roll-in shower Infinity Pool Bottle of water Toothbrush Streaming service (like Netflix) Fire extinguisher Open-air bath Tatami (traditional Japanese flooring) Carbon monoxide detector Complimentary afternoon snacks and drinks in the executive lounge Free gym access Complimentary access to conference room/business areas Access to private pool

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Queen Room - Disability Access room in Hotel Shocard Broadway Times Square
Room Details
Queen Room - Disability Access
1 sofa bed, 1 large double bed 20.44m² Type: Double
Bathtub Safe Pay-per-view channels Telephone Fax Hairdryer Wake-up service/Alarm clock Hot tub Kitchenette Refrigerator Desk Shared bathroom DVD player Microwave Extra long beds (> 6.5 ft) Walk-in closet Towels/Sheets (extra fee) Sauna Private pool Stovetop Toaster Bidet Game console - PS3 Pool view Additional bathroom Fold-up bed Adapted bath Roll-in shower Infinity Pool Heated pool Bottle of water Game console - Xbox One Game console - Wii U Game console - PS4 Streaming service (like Netflix) Fire extinguisher Open-air bath Tatami (traditional Japanese flooring) Carbon monoxide detector Complimentary afternoon snacks and drinks in the executive lounge Free gym access Complimentary access to conference room/business areas Access to private pool

Select dates to see prices

Guest Score and Reviews
7.1 /10

Good

1832 Reviews

Cleanliness
6.9
Facilities
7.7
Location
7.5
Service
6.5

Roderick

Solo Traveler

10.0

Great location, close to a lot of attractions. Room was a little small but very well designed and decor. Front desk staff were very friendly, pleasant and accommodating. Breakfast was actually very good and at a good price.

Room was a little small so no chair present to sit in.

January 2026

Raymond

Solo Traveler

8.0

Great location - close enough to the center of Times Square but not right in the thick of things, so it felt more private than the usual crowds of tourists. As is typical of Manhattan hotels, the room was small, but the high ceilings made it feel less cramped.

My request for an early check-in could have been handled better: I got an automated reply that I would be charged a fee or an additional night if I checked in early, then I was told it would be OK, which I had to clarify meant that a room might be available early but I would still get charged. Considering I was looking for shelter because I was trapped in the big winter storm, I think the management should have just waived those kinds of fees, which felt like I was still being nickel-and-dimed.

January 2026

Services & Facilities

Most popular facilities
24-Hour Front Desk
Free Wi-Fi
Air Conditioning
Family Rooms
More Amenities
Accessibility
Facilities For Disabled Guests Available
Food & Drinks
Bar
Restaurant(s)
Snack Bar
Happy Hour
General
24-Hour Front Desk
Elevator
Non-smoking Property
Non-Smoking Rooms Available
Sanitation Procedures
Staff Follow All Safety Protocols As Directed By Local Authorities
Shared Stationery Such As Printed Menus, Magazines, Pens, And Paper Removed
Daily Disinfection
Physical/social Distancing Guidelines
Linens, Towels And Laundry Washed In Accordance With Local Authority Guidelines
Hand Sanitizer In Guest Accommodation And Key Areas
Professional Cleaning Services
Media & Technology
Free Wi-Fi
Room Amenities
Air Conditioning
Heating
Family Rooms
Services and Conveniences
Luggage Storage & Lockers
Cashless Payment Available
Transportation
Parking Available (charges May Apply)
Indoor Parking (charges May Apply)
Health Services
Process In Place To Check Health Of Guests
First Aid Kit Available
Access To Health Care Professionals
Show All Amenities
Property Policies
Check-in and Check-out Times
Check-in: after 16:00
Check-out: before 11:00

Front Desk Hours: 24/7

Groups

When booking more than 3 rooms, different policies and additional supplements may apply.

Internet

WiFi is available in public areas and is free of charge.

Parking

Public parking is possible at a location nearby (reservation is not needed) and costs USD 50 per day.

Pets

Pets are not allowed.

Children and extra bed policy

Children of any age are allowed. Children up to and including 17 years old stay for free when using an existing bed. You haven't added any cots. You haven't added any extra beds.

Property Surroundings

206 West 41th Street | New York City, NEW YORK 10036, US

Famous

Historical

Park & Beaches

Closest Airports

Hotel Shocard Broadway Times Square FAQs

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All Amenities
Accessibility
Facilities For Disabled Guests Available
Food & Drinks
Bar
Restaurant(s)
Snack Bar
Happy Hour
General
24-Hour Front Desk
Elevator
Non-smoking Property
Non-Smoking Rooms Available
Sanitation Procedures
Staff Follow All Safety Protocols As Directed By Local Authorities
Shared Stationery Such As Printed Menus, Magazines, Pens, And Paper Removed
Daily Disinfection
Physical/social Distancing Guidelines
Linens, Towels And Laundry Washed In Accordance With Local Authority Guidelines
Hand Sanitizer In Guest Accommodation And Key Areas
Professional Cleaning Services
Media & Technology
Free Wi-Fi
Room Amenities
Air Conditioning
Heating
Family Rooms
Services and Conveniences
Luggage Storage & Lockers
Cashless Payment Available
Transportation
Parking Available (charges May Apply)
Indoor Parking (charges May Apply)
Health Services
Process In Place To Check Health Of Guests
First Aid Kit Available
Access To Health Care Professionals
All Guest Score and Reviews
7.1 /10

Good

1832 Reviews

Cleanliness
6.9
Facilities
7.7
Location
7.5
Service
6.5

Roderick

Solo Traveler

10.0

Great location, close to a lot of attractions. Room was a little small but very well designed and decor. Front desk staff were very friendly, pleasant and accommodating. Breakfast was actually very good and at a good price.

Room was a little small so no chair present to sit in.

January 2026

Raymond

Solo Traveler

8.0

Great location - close enough to the center of Times Square but not right in the thick of things, so it felt more private than the usual crowds of tourists. As is typical of Manhattan hotels, the room was small, but the high ceilings made it feel less cramped.

My request for an early check-in could have been handled better: I got an automated reply that I would be charged a fee or an additional night if I checked in early, then I was told it would be OK, which I had to clarify meant that a room might be available early but I would still get charged. Considering I was looking for shelter because I was trapped in the big winter storm, I think the management should have just waived those kinds of fees, which felt like I was still being nickel-and-dimed.

January 2026

Taylor

Family with young children

4.0

The staff was very kind and they held baggage before/after check out while you still walk around.

While we did not have the best experience, the hotel staff was willing to help make things right. In doing so, they made sure to increase their customer response time and ensure the highest quality of customer service coming out of this situation.

January 2026

Léa

Couple

7.0

The hotel is well located.

The room is really noisy. The windows are thin and we could hear the A/C of the building in front of our room.

January 2026

Cristal

Solo Traveler

5.0

I was there to see a show, so the location was stellar. And, because it was January, the room was a decent price.

This may have just been my particular room, but the bathroom door consisted only of the external, metal frame. The entire middle part of the door wasn't there for some reason, so if you wanted to open the door, you could simply reach through, and turn the knob on the other side.

February 2026

Jordane

young couple

6.0

Location, literally on Times Square, close to everything

No window in the room and it wasn’t even mentioned in the booking process. Not super clean too. The shower temperature was random and went from hot to cold every minute.

February 2026

Agnesina

group

6.0

My friend and I liked the possibility we were given to check-in a little earlier than 4pm (at 3:15pm) and the possibility to leave our luggage before checking in and after checking out. The complimentary drink (one per room per day) was also a nice perk. Both the ladies at the reception (afternoon shift on Sunday and morning shift on Tuesday) were very nice and accomodating.

The reception area doesn't feel safe. It is shared with the adjecent pub and on Monday night there was a group of people (probably Doordash/Grubhub riders) inside eating McDonalds and they didn't seem guests of the Hotel nor clients of the pub. We picked the location because we had a couple of events to attend nearby but I would not recommend to stay anywhere near Times Square. It is not safe. The room we were assigned to(209) was on the first floor directly above the pub so the room smelled like food (probably coming from the kitchen downstairs) and at times it felt like they were playing music in our room for how loud it was. The room featured a tilted window on the ceiling but we couldn't figure out how to open it and a frosted glass window probably looking directly into a brick wall (but this too couldn't be opened). The guy at the reception (morning shift on Sunday) wasn't very helpful. We are still waiting to get the deposit back even though the staff told us we would get it the day after check-out.

February 2026

AgneSina

Group Traveler

6.0

My friend and I liked the possibility we were given to check-in a little earlier than 4pm (at 3:15pm) and the possibility to leave our luggage before checking in and after checking out. The complimentary drink (one per room per day) was also a nice perk. Both the ladies at the reception (afternoon shift on Sunday and morning shift on Tuesday) were very nice and accomodating.

The reception area doesn't feel safe. It is shared with the adjecent pub and on Monday night there was a group of people (probably Doordash/Grubhub riders) inside eating McDonalds and they didn't seem guests of the Hotel nor clients of the pub. We picked the location because we had a couple of events to attend nearby but I would not recommend to stay anywhere near Times Square. It is not safe. The room we were assigned to(209) was on the first floor directly above the pub so the room smelled like food (probably coming from the kitchen downstairs) and at times it felt like they were playing music in our room for how loud it was. The room featured a tilted window on the ceiling but we couldn't figure out how to open it and a frosted glass window probably looking directly into a brick wall (but this too couldn't be opened). The guy at the reception (morning shift on Sunday) wasn't very helpful. We are still waiting to get the deposit back even though the staff told us we would get it the day after check-out.

February 2026

Jacqueline

Family with young children

6.0

Close to venue- asked for cleaned sheets they obliged without attitude

Bathroom was extremely cold - not healthy. Coldest days in NY in years .

February 2026

Ivania

group

9.0

Price and location

Nothing major but the toilets door are made of glass Which can be disturbing at night.

February 2026

Erika

Couple

8.0

Easy to get to.

Very small

February 2026

Singleton

Couple

10.0

I choose this stop base on the location

N/a

February 2026

Montana

Solo Traveler

7.0

i liked the privacy and the cozy vibes it gave, also having a fridge in the room made it better. the AC was noisy but it worked REALLY well, having toiletries (shower gel, shampoo & conditioner) next to the shower was a convenient option.

the main picture creates a diff idea from what the hotel looks like, it is a tiny hotel with a tiny reception which is shared with a pub. there were PLENTY trash bags next to the tiny elevator and the AC was VERY loud. you gotta be careful with the hot water since it’s BOILINGGGG.

February 2026

Michael

Solo Traveler

10.0

Walking distance from time square perfect

February 2026

Anonymous

young couple

7.0

The location

The size of the room

February 2026

Dana

Couple

4.0

No bugs or anything. Close to Broadway shows.

No coffee. The lobby should offer it if there are no pots in your room. They give you ONE voucher for ONE coffee a day at the next door restaurant. Went down at 7 for a morning coffee and the restaurant doesn’t open until 8 am. Next day went down at 8 am and no one was there to open the restaurant. If you are a coffee person like me pack a travel one cupper. Trust me or you gotta go buy coffee somewhere everyday to wake up.

February 2026

Torres

Couple

5.0

Well the bed was very comfortable. And it’s right next to time square. It’s perfect for 1 person stay the rooms are just a bed small.

The entrance is confusing it feels like you are going into a bar the actual entrance is a corner it looks sketchy!!! The space of the hotel is very very small our window has no view of anything it was a brick wall so no sunlight.

February 2026

大川

Couple

7.0

The location

The size of the room

February 2026

Adam

young couple

10.0

I stayed at Hotel Shocard for a week and, after reading some previous reviews, I’ll admit I arrived feeling quite apprehensive. However, I can honestly say I had a completely positive experience and zero complaints. The room size was absolutely perfect for two people — especially by New York standards. It was comfortable, well laid out, and gave us enough space to properly settle in for the week without feeling cramped. Cleanliness was spot on: fresh linens, spotless bathroom, and no issues whatsoever with water, heating, or facilities during our stay. The staff were friendly and professional throughout. Check-in was smooth, and any small queries we had were handled quickly and politely. We experienced none of the issues mentioned in some older reviews — no flooding, no water problems, no alarms, and no housekeeping concerns. Everything felt well managed and organised. Location-wise, it’s fantastic — right in the heart of the city, making it easy to walk or hop on transport anywhere. For the price we paid, the value for money was genuinely excellent, especially in New York where hotel costs can be eye-watering. If you’re feeling nervous because of past reviews, don’t be. Our experience was comfortable, clean, and great value. I would absolutely stay here again.

February 2026

Sharron

Couple

7.0

No microwave and I had to tell them to bring towels and get trash when they said they come every other day never came at all

February 2026

Lawanda

Family with young children

10.0

Location and the staff

No complaints

February 2026

Daria

Solo Traveler

10.0

I’m very satisfied with the hotel team. Everyone was very responsive and always answered my messages and calls quickly. The staff was helpful and easy to communicate with, which I really appreciated.

February 2026

Milburn

Solo Traveler

10.0

The room was awesome and very modern. The hotel was close to all the Broadway shows and subway.

Had a little problem with the shower in order to get hot water you have to turn it on a little.

February 2026

David

Solo Traveler

5.0

The location cannot be beat. It is phenomenal.

Everything about the hotel other than the location.

March 2026

River

Family with young children

10.0

Great location, check in and out was easy and fast.

March 2026

Traci

Couple

8.0

The hospitality

The size of the room was very small.

March 2026

Wagner

Family with young children

10.0

Great location 2 blocks from subway in either direction. Good bar down stairs excellent staff in the hotel. Good info any time we asked for it. Easy access for taxis. .

Shower valve wasn't easy to navigate but that was mostly user error. Overall an exception stay

March 2026

Alana

family with young children

10.0

The room was cozy and had such a chill vibe. The location was immaculate considering we were right off of times square main road with about a 7 minute walk to the heart of times square. Overall we will be coming back for our future trips!

The room is a little on the smaller side like most places in NYC but perfect for my sister and I for 2 nights. If you're staying longer you might want to look into something slightly larger. There was also no microwave.

March 2026

Emily

solo traveller

10.0

The room was very nice. I stayed in the penthouse suite and couldn’t have asked for a comfier environment.

I would’ve liked a gym, however, everything else was amazing.

March 2026

Jennifer

solo traveller

6.0

The location can not be beat! Right in the heart of Times Square and right next to the subway it’s a 30 second walk.

The room view was of a corner of a brick wall. The room itself the carpet in the room was lifting and frayed badly and I mean badly. The outlet by the bed did not work and the solution was a surge protector. When they held my luggage at check in it was right by the front desk and the front desk person was gone when I came back so anybody could have walked in and grabbed the bag.

March 2026

Barua

group

10.0

The location was absolutely top‑notch, and the staff were incredibly friendly. The place itself is awesome, with tons of great food options nearby, which made the whole experience even better. They also offered complimentary drinks, and having a locker room available was super convenient. It’s really a prime, popping location — I even saw a star next door at the auditorium!

The rooms are a bit small, so it might be difficult for two people to stay comfortably if they plan to spend a lot of time inside. This is really more of a place to sleep and then head out to enjoy the city.

March 2026

Selvaraj

review category business travellers

8.0

The staff was very responsive to my complaint and upgraded my room, which was much better and roomy

The first room was very small with no chair or desk to work. I would have liked to have a coffee maker in the room...

March 2026

Jackson

young couple

10.0

Loved the location to Times Square. The pub on the first floor was a great addition. The staff was very friendly and attentive. Room was great for what we paid.

Nothing

March 2026

Penzel

family with young children

6.0

The location was really, really good. Times square was close by and a subway station was across the street. The Irish pub below the hotel and the people working there were really fun and you get one free drink per day!

The first day I had no hot water but talking to the front desk fixed it for later that day. However, the main issue remains: The shower is a mystic entity that I do not completely understand. It has two controls neither of which did what I expected. The left one had cold hot painted onto it but it also started the water. The right one did completely turn free for me and felt like a placebo I could turn while waiting for hot water to arrive. I believe it was simply a waiting game but every day it took a different amount of running the water so maybe the right dial did do something in the end

March 2026

Alaze

review category business travellers

7.0

Super close to desired location (TimeSquare)!

The hotel is connected to a pub on the first floor. They play live music daily. While cool it does make it hard to sleep before 11 pm.

March 2026

Megan

family with young children

7.0

It was a great location, the bed was comfortable and the room was clean. The room did look like the pictures

The staff talked on their phones the entire time during check in, and anytime you went to the front desk. There was hot water, scalding hot, burn your hands on the faucet hot. But the shower was tricky, it was very hard to get the water to turn hot, and at one point the steam caused the fire alarm to go off. It was difficult to adjust the water temperature on the shower.

April 2026

Bela

family with young children

10.0

I love the ambience, accessibility to train starions, food and activities. The music in the lobby bar was great for me. The room was well lasted out. I had great sleep.

April 2026

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